Talk Topics
Sarah delivers dozens of talks each year at conferences, associations, and corporate events. While Sarah routinely delivers custom content, here are her most popular topics.
Today’s Market Research
How do you find the moments that matter for your customers? Sarah walks audiences through modern research methods to get laser-focused on your customers, including mobile diary studies, ethnographic research, and using virtual reality to test products and concepts. Sarah gives real, practical advice on what you can do—now, today—to learn who your customers are and what drives them. Audiences walk away empowered to do the research right to grow their businesses faster than they ever thought possible!
Marketing to Gen Z
Based on her bestselling book InstaBrain, Sarah presents the new rules of marketing for this influential (and very different!) generation. Learn how your future customers find products, engage with, and learn from brands like yours. One of the best parts of this talk is the captivating videos of teens actually completing tasks on their phones! If you don’t know this about Gen Z, you’ll be out of business before you can say “IG”.
Journey Mapping
In business and in life, timing is everything. To create a magical experience for your customers, start by looking at their journey in a chronological way. That way you can identify the moments that matter, and make them remarkable! In Sarah’s talks on journey mapping, she shows your audience how to gather data from customers, visualize a user’s end-to-end experience, and use this to create products and services and marketing that hit home every time.
Dear Event Organizers,
What a drag it is having to bug speakers for their bio, headshot, and all of that… Here’s my sincere promise to you: I want to make things as easy as possible. To prove it, here are a few links you might need…
Bio
Download PDF
Headshot
Feel free to use whichever works best for your event.
Colorful background | Light Background | Candid
Ordering books?
InstaBrain at Amazon.com
Discount Books for Bulk Purchases
Book Images
If you’d like to feature the cover of InstaBrain:
Front Cover | Two Books | InstaBrain on a bookshelf
Watch a full-length talk
Oh boy there have been so many virtual ones over the past couple of years… I know you’re feeling that too.
That’s why I was thrilled to be back in person at the Walter E. Washington Convention Center in Washington, DC as Digital Summit kicked off it’s in-person series once again
Sarah has also published 10 LinkedIn Learning online courses.
(featured by LinkedIn Learning as one of 70 courses to recession-proof your career)
Storytelling for Your Brand or Product
With real-world case study of why women run for political office
